MARISOLE

The air jordan 1 is one of the largest business and membership drivers for the snkrs brand.

to bring generation z into the platform a webcomic titled marisole was created. THE SERIES CENTERED AROUND THE LIFE OF AN ANIMATED BRAND AMBASSADOR WHO CONNECTED THE PRODUCT TO THE CULTURE

to build a buzz around the release sneaker blog JORDAN BRAND collaborated with nyc creatives TO BRING MARISOLE TO LIFE.

CREATIVE DIRECTION OF PHOTOSHOOT: ALEXIS SALKEY

COMIC CONCEPT AND MARKETING: JORDAN BRAND